Weekly Reading Lists

Tuesday, September 22nd, 2009

One of the responsibilities I have in the new company is to organize a weekly list of recommended reading and send it out to everyone. I have been getting good feedback about these lists and since I am already doing them, I thought it would be a good idea to ...

Google News Listing Troubleshooting

Sunday, May 24th, 2009

We usually focus on optimization for the organic SERPs, but there is a lot of traffic to be found in other Google Services as well. For example, if we look at the levels of traffic other Google subdomains are receiving, we will find that even though the numbers drop sharply ...

Google counting only the first link to a domain – rebunked

Thursday, July 3rd, 2008

OK, so not so long ago Rand put out a post saying that Google will count only one link to a URL from any given page. This is a phenomenon that was originally noticed by Michael VanDeMar but many an eyebrow was risen at both posts. That particular facial hair ...

Anatomy of a Google Filter/Penalty (or how not to do nofollow PR sculpting)

Thursday, May 15th, 2008

OK, so after a long break, I'm trying to get back on track with posting. Had a great time in South Africa (owe an apology to Viperchill for not giving him a call, family business was crazy mate, but I get there about once a year so maybe next time?), ...

Choosing Your SEO Testing Grounds

Monday, March 24th, 2008

OK, so after a long time and a lot of testing and data crunching, it was about time I sat and wrote about my latest SEO adventures. It seems like the SEO testing is all over the place lately. Firstly there is the excellent post by our old favorite XMCP about ...

SphinnCon Israel

Thursday, February 7th, 2008

Wow. It has been a really wild ride. When we first contacted Barry offering help in organizing the first Israel SEM/SMO event, little did I know... I will not add another report from the conference. You can find the majority of them on Barry's post. Just a several quick remarks: 1. Putting ...

Designing SEO Experiments – a different angle

Saturday, January 26th, 2008

I have thoroughly enjoyed SlightlyShadySEO's post about designing SEO experiments. If you haven't read it yet, go do that now, it gives quite a comprehensive list of all the variables needed to be controlled when creating a sterile environment necessary for isolating and testing the individual ranking algorithm parameters. I ...

Google vs. Paid Links – how will it end ? Lessons from Mother Nature

Saturday, December 29th, 2007

So I hear there is this thing going with Google not wanting people to buy links from other people and lowering their toolbar PR, taking away their ability to pass link juice through links. Terrible stuff! There are even frightening reports of adult SEOs getting lumps in their throats at ...