Choosing Your SEO Testing Grounds

Monday, March 24th, 2008

OK, so after a long time and a lot of testing and data crunching, it was about time I sat and wrote about my latest SEO adventures. It seems like the SEO testing is all over the place lately. Firstly there is the excellent post by our old favorite XMCP about ...

SphinnCon Israel

Thursday, February 7th, 2008

Wow. It has been a really wild ride. When we first contacted Barry offering help in organizing the first Israel SEM/SMO event, little did I know... I will not add another report from the conference. You can find the majority of them on Barry's post. Just a several quick remarks: 1. Putting ...

Designing SEO Experiments - a different angle

Saturday, January 26th, 2008

  I have thoroughly enjoyed SlightlyShadySEO's post about designing SEO experiments. If you haven't read it yet, go do that now, it gives quite a comprehensive list of all the variables needed to be controlled when creating a sterile environment necessary for isolating and testing the individual ranking algorithm parameters. I ...

Google vs. Paid Links - how will it end ? Lessons from Mother Nature

Saturday, December 29th, 2007

So I hear there is this thing going with Google not wanting people to buy links from other people and lowering their toolbar PR, taking away their ability to pass link juice through links. Terrible stuff! There are even frightening reports of adult SEOs getting lumps in their throats at ...