SphinnCon Israel

February 7, 2008 – 9:00 pm

Wow. It has been a really wild ride. When we first contacted Barry offering help in organizing the first Israel SEM/SMO event, little did I know…

I will not add another report from the conference. You can find the majority of them on Barry’s post. Just a several quick remarks:

1. Putting up a conference is a major task. I’m not sure I will ever take upon myself such a thing again. That said, I got a chance to work with and to get to know some pretty amazing people and will definitely be in touch with them in the future.

2. It is amazing that the conference went down so smoothly. We did not have en event organizers, no sound professionals, our company organized the food, the graphic artist and the venue, the RankAbove guys were mainly responsible for coordinating the speakers, press releases and doing the coordination between us while Gilad from Nekuda was responsible for the sponsors. Point being, we did it all by ourselves, no professional help… Even though, everything went down amazingly well, and most importantly, people had fun.

3. This was my first conference. Ever. I was a bit nervous due to the fact that my presentation is opening both the show and the SEO panel. However, I don’t remember the last time I’ve had so much work-related fun. The presentation was well received. Even the Google representative, after suffering through quite a bit of Google abuse in the presentation, came to say that he enjoyed it. The panel was funny and informative and I tried to give clear cut, precise answers to questions. Judging by the overall response, it was the best panel of the conference.

All in all, it was a great event. The Israeli SEM community has really stepped up, showing that there is a lively, knowledgeable and competitive SEM Industry here and that an SMX Israel conference is long overdue.

Finally, here is my (somewhat altered) presentation from the SEO panel. I am sorry for a bit of the text and font confusion, it seems like PowerPoint 2007 and SlideShare are not too friendly with each other. I’ve decided to use Google Docs presentation. Much better. A cleaner PDF version can be found on the SphinnCon Israel official page.

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  1. 4 Responses to “SphinnCon Israel”

  2. The slides look very interesting. Any chance of some audio?

    By PPC Agency on Feb 15, 2008

  3. There is a video recording of the conference, but we haven’t received it yet. I will post a YouTube video as soon as I get it…

    Barry had videos of his opening keynote here:

    By Neyne on Feb 15, 2008

  4. Great slides.

    By Bill Ross on Aug 20, 2008

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